• Bar Yakoby

How communities can tackle climate change

Updated: Jul 22, 2021

Climate change is one of the greatest threats humanity is facing today. More than half of the world’s population currently live in urban areas - increasingly in highly-dense cities. Cities consume 78% of the world’s energy and produce more than 60% of greenhouse gas emissions (GHG). 

City leaders and planners are aware of these numbers, and globally there is an immense work done on that matter. Here, we suggest a new approach, a communal approach to living in cities - this sustainable approach will lead to a more efficient economy, reduce material consumption as well as GHG and carbon footprint and will result in residents’ better well being.

In the following blogs, we will present how a communal approach will affect our economy, environment and society.

Part I - Economy

The Experience Economy

Experience Economy (first described in 1998) explains a shift in business from purchasing goods and services to experiences. 

Experiences make people happier than material possessions. The answer to the question "to do or to have?" is certain in 2020 - To do! In fact a consumer behavior study of 2019 revealed that 76% of all consumers would rather spend their money on experiences than on material items. A scientific research published in 2004 showed that people value experiences over things simply because it makes them happier.

With a current global population of 7.8 billion people, consuming experiences rather than materials is a profound sustainable approach to tackle climate change and at the same time, enabling the economy to thrive and make people happier

The bread and (vegan) butter of our platform are co-experiences - people are striving to experience life. Our platform is designed to facilitate bottom-up co-experiences, enabling community members to impact the community with real-life experiences while making a living

The current trends on Coing are DIY workshops, pop-up culinary events (offline/online), and volunteering groups (mostly helping out with COVID-19 challenges).

The Sharing Economy

The sharing economy is a concept that highlights individuals’ ability to rent or borrow goods, services, and spaces rather than owning them. With technology making it easier to exchange resources on demand, the sharing economy enables a more sustainable use of resources, economic benefits for consumers and new self-employment opportunities for providers.

In the past decade the sharing economy became very popular, with hundreds of platforms enabling apartments/houses renting, P2P money lending, crowdfunding, ridesharing, knowledge/talent sharing, co-spaces, reselling or trading and many more examples. 

When combining the sharing economy with communities of place, the opportunities of resource efficiency are endless. 

Coing community platform enables communities to harness the sharing economy authentically, empowering people, businesses and local governments to segment sharing economy pages.

Some examples we’ve seen with our clients are house renting/subletting, P2P spaces- where members rent a space for particular needs, shared warehouses- with house appliances for rent and P2P services- dog walkers, babysitters, etc.

Easy access to shared resources builds community trust, generates economic benefits, provides a more sustainable use of resources, and keeps the money local making communities more independent.

Wrapping things up

Applying the Sharing and Experience economy in our communities will not only reduce the negative impact on global warming, it will enable our economies to thrive, create meaningful interactions and will make people happier.

In the coming articles we will present how the communal approach in cities will positively affect our society and environment.

Feel free to share your thoughts on the comments section.